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// Skill profile

SEO Content Optimizer

Optimize articles and web pages for search engines with keyword strategy, title optimization, content structure, and on-page SEO best practices.

by 371166758-qq · published 2026-04-01

图像生成
Total installs
0
Stars
★ 0
Last updated
2026-04
// Install command
$ claw add gh:371166758-qq/371166758-qq-qf-seo-content
View on GitHub
// Full documentation

# SEO Content Optimizer

Optimize articles and web pages for search engines with keyword strategy, title optimization, content structure, and on-page SEO best practices.

Description

This skill provides a systematic framework for creating and optimizing SEO-friendly content. It covers keyword research methodology, title/H1 optimization, content structure for featured snippets, internal linking strategy, and meta description crafting. Designed for content creators, marketers, and website owners who want organic search traffic.

When to Use

  • Writing a new blog post or article targeting specific keywords
  • Optimizing existing content that ranks on page 2-3 of Google
  • Creating pillar pages or content clusters
  • Writing product pages or landing pages
  • Auditing content for SEO issues before publishing
  • Instructions

    1. Keyword Strategy

    Before writing, establish the keyword hierarchy:

    | Type | Definition | Usage |

    |------|-----------|-------|

    | **Primary keyword** | Main target term, 1-3 words | Title, H1, first 100 words, URL |

    | **Secondary keywords** | Related terms, 2-4 words | H2 headings, body content naturally |

    | **Long-tail keywords** | Specific phrases, 4+ words | Subsections, FAQ sections |

    | **LSI keywords** | Semantically related terms | Throughout body naturally |

    **Rules:**

  • Target ONE primary keyword per page (avoid keyword cannibalization)
  • Include 3-5 secondary keywords
  • Aim for 5-10 long-tail variations in FAQ or subsections
  • Do NOT force keywords — unnatural density triggers penalties
  • 2. Title & Meta Optimization

    **Title Tag (H1):**

  • Include primary keyword within first 60 characters
  • Use power words at the start (How, Why, Best, Guide, Ultimate)
  • Include a number when appropriate (7 Ways, 5 Tools)
  • Match search intent: informational = "How/What/Why", transactional = "Best/Buy/Review"
  • Example: "How to Write SEO Content That Ranks: A Complete Guide (2025)"
  • **Meta Description:**

  • 150-160 characters
  • Include primary keyword + one secondary keyword
  • End with a CTA or value promise
  • Example: "Learn how to write SEO content that actually ranks. Step-by-step keyword strategy, title optimization, and content structure guide for 2025."
  • **URL Slug:**

  • Short, descriptive, hyphenated
  • Include primary keyword
  • Example: `/seo-content-writing-guide`
  • 3. Content Structure

    Follow this proven structure for informational content:

    H1: Primary Keyword + Value Proposition
    ├── Introduction (100-150 words, include primary keyword in first sentence)
    ├── H2: Main Section 1 (secondary keyword)
    │   ├── H3: Sub-point
    │   └── H3: Sub-point
    ├── H2: Main Section 2
    │   ├── H3: Sub-point
    │   └── H3: Sub-point
    ├── H2: FAQ Section (target featured snippets)
    │   ├── Question 1 (long-tail keyword)
    │   ├── Question 2
    │   └── Question 3
    └── Conclusion + CTA

    **Featured Snippet Optimization:**

  • For "What is..." queries: Provide a clear 40-60 word definition immediately after the H2
  • For "How to..." queries: Use numbered steps with action verbs
  • For "Best..." queries: Use a comparison table
  • Format the answer to be self-contained — Google extracts it without context
  • 4. On-Page SEO Checklist

  • [ ] Primary keyword in H1
  • [ ] Primary keyword in first 100 words
  • [ ] Primary keyword in 1-2 H2 headings (not all)
  • [ ] Image alt text includes relevant keywords (descriptive, not stuffed)
  • [ ] Internal links: 3-5 links to related pages on your site
  • [ ] External links: 1-3 links to authoritative sources
  • [ ] Content length: 1500-2500 words for competitive keywords; 800-1200 for long-tail
  • [ ] Readability: short paragraphs, bullet points, bold key terms
  • [ ] No broken links or missing images
  • 5. Content Quality Signals

    Google's helpful content guidelines emphasize:

  • **E-E-A-T**: Experience, Expertise, Authoritativeness, Trustworthiness
  • **Original insight**: Don't just rephrase what's already ranking
  • **Comprehensive**: Cover the topic thoroughly enough that the reader doesn't need to search again
  • **Updated**: Refresh statistics, examples, and references annually
  • **Reader-first**: Write for humans, optimize for engines
  • Examples

    **Keyword Target**: "best project management tools 2025"

    **Title**: "Best Project Management Tools in 2025 (Compared by Price & Features)"

    **URL**: `/best-project-management-tools`

    **H2s**:

  • "Top 10 Project Management Tools Compared"
  • "Best Free Project Management Tools"
  • "Best for Enterprise: Tools That Scale"
  • "How to Choose the Right Tool for Your Team"
  • **FAQ H2**: "Frequently Asked Questions About Project Management Tools"

    Tips

  • Search your target keyword on Google first — analyze the top 5 results' structure, length, and angle
  • Use Google's "People Also Ask" for long-tail keyword ideas
  • Don't chase keyword volume — low-volume, high-intent keywords often convert better
  • Update published content quarterly to maintain rankings
  • Avoid keyword density above 2-3% — write naturally and Google will understand
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