Snapchat

---

name: snapchat

description: |

Snapchat Marketing API integration with managed OAuth. Manage ad accounts, campaigns, ad squads, ads, creatives, and audiences.

Use this skill when users want to create and manage Snapchat advertising campaigns, view ad performance stats, or manage targeting.

For other third party apps, use the api-gateway skill (https://clawhub.ai/byungkyu/api-gateway).

Requires network access and valid Maton API key.

metadata:

author: maton

version: "1.0"

clawdbot:

emoji: 🧠

homepage: "https://maton.ai"

requires:

env:

- MATON_API_KEY

---

# Snapchat

Access the Snapchat Marketing API with managed OAuth authentication. Manage organizations, ad accounts, campaigns, ad squads, ads, creatives, media, and audiences.

Quick Start

# List your organizations
python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://gateway.maton.ai/snapchat/v1/me/organizations')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Base URL

https://gateway.maton.ai/snapchat/{api-path}

The Snapchat Marketing API uses the path pattern:

https://gateway.maton.ai/snapchat/v1/{resource}

Authentication

All requests require the Maton API key in the Authorization header:

Authorization: Bearer $MATON_API_KEY

**Environment Variable:** Set your API key as `MATON_API_KEY`:

export MATON_API_KEY="YOUR_API_KEY"

Getting Your API Key

1. Sign in or create an account at [maton.ai](https://maton.ai)

2. Go to [maton.ai/settings](https://maton.ai/settings)

3. Copy your API key

Connection Management

Manage your Snapchat OAuth connections at `https://ctrl.maton.ai`.

List Connections

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://ctrl.maton.ai/connections?app=snapchat&status=ACTIVE')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Create Connection

python3 <<'EOF'
import urllib.request, os, json
data = json.dumps({'app': 'snapchat'}).encode()
req = urllib.request.Request('https://ctrl.maton.ai/connections', data=data, method='POST')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
req.add_header('Content-Type', 'application/json')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Get Connection

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://ctrl.maton.ai/connections/{connection_id}')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

**Response:**

{
  "connection": {
    "connection_id": "f5d5458b-fb65-458c-9e51-08844662dd39",
    "status": "ACTIVE",
    "creation_time": "2026-02-14T00:00:00.000000Z",
    "last_updated_time": "2026-02-14T00:00:00.000000Z",
    "url": "https://connect.maton.ai/?session_token=...",
    "app": "snapchat",
    "metadata": {}
  }
}

Open the returned `url` in a browser to complete OAuth authorization.

Delete Connection

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://ctrl.maton.ai/connections/{connection_id}', method='DELETE')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Specifying Connection

If you have multiple Snapchat connections, specify which one to use with the `Maton-Connection` header:

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://gateway.maton.ai/snapchat/v1/me/organizations')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
req.add_header('Maton-Connection', 'f5d5458b-fb65-458c-9e51-08844662dd39')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

If omitted, the gateway uses the default (oldest) active connection.

API Reference

Current User

#### Get Current User

GET /v1/me

**Response:**

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "me": {
    "id": "...",
    "email": "user@example.com",
    "display_name": "User Name"
  }
}

#### List My Organizations

GET /v1/me/organizations

**Response:**

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "organizations": [
    {
      "sub_request_status": "SUCCESS",
      "organization": {
        "id": "63acee69-77ff-4378-8492-3f8d28e8f241",
        "name": "My Organization",
        "country": "US",
        "contact_name": "John Doe",
        "contact_email": "john@example.com"
      }
    }
  ]
}

Organizations

#### Get Organization

GET /v1/organizations/{organizationId}

#### List Organization Ad Accounts

GET /v1/organizations/{organizationId}/adaccounts

#### List Organization Funding Sources

GET /v1/organizations/{organizationId}/fundingsources

#### List Organization Members

GET /v1/organizations/{organizationId}/members

#### List Organization Roles

GET /v1/organizations/{organizationId}/roles

#### List Product Catalogs

GET /v1/organizations/{organizationId}/catalogs

Ad Accounts

#### Get Ad Account

GET /v1/adaccounts/{adAccountId}

**Response:**

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "adaccounts": [
    {
      "sub_request_status": "SUCCESS",
      "adaccount": {
        "id": "6e916ba9-db2f-40cd-9553-a90e32cedea3",
        "name": "My Ad Account",
        "type": "PARTNER",
        "status": "ACTIVE",
        "organization_id": "...",
        "currency": "USD",
        "timezone": "America/Los_Angeles"
      }
    }
  ]
}

#### List Ad Account Roles

GET /v1/adaccounts/{adAccountId}/roles

Campaigns

#### List Campaigns

GET /v1/adaccounts/{adAccountId}/campaigns
GET /v1/adaccounts/{adAccountId}/campaigns?limit=50

**Query Parameters:**

#### Get Campaign

GET /v1/campaigns/{campaignId}

#### Create Campaign

POST /v1/adaccounts/{adAccountId}/campaigns
Content-Type: application/json

{
  "campaigns": [{
    "name": "Campaign Name",
    "status": "PAUSED",
    "ad_account_id": "{adAccountId}",
    "start_time": "2026-02-15T00:00:00.000-08:00"
  }]
}

#### Update Campaign

PUT /v1/adaccounts/{adAccountId}/campaigns
Content-Type: application/json

{
  "campaigns": [{
    "id": "{campaignId}",
    "name": "Updated Campaign Name",
    "status": "ACTIVE"
  }]
}

#### Delete Campaign

DELETE /v1/campaigns/{campaignId}

Ad Squads

#### List Ad Squads

GET /v1/adaccounts/{adAccountId}/adsquads
GET /v1/campaigns/{campaignId}/adsquads

#### Get Ad Squad

GET /v1/adsquads/{adSquadId}

#### Create Ad Squad

POST /v1/campaigns/{campaignId}/adsquads
Content-Type: application/json

{
  "adsquads": [{
    "name": "Ad Squad Name",
    "status": "PAUSED",
    "campaign_id": "{campaignId}",
    "type": "SNAP_ADS",
    "placement": "SNAP_ADS",
    "optimization_goal": "IMPRESSIONS",
    "bid_micro": 1000000,
    "daily_budget_micro": 50000000,
    "start_time": "2026-02-15T00:00:00.000-08:00",
    "targeting": {
      "geos": [{"country_code": "us"}]
    }
  }]
}

#### Update Ad Squad

PUT /v1/campaigns/{campaignId}/adsquads
Content-Type: application/json

{
  "adsquads": [{
    "id": "{adSquadId}",
    "name": "Updated Ad Squad Name"
  }]
}

#### Delete Ad Squad

DELETE /v1/adsquads/{adSquadId}

Ads

#### List Ads

GET /v1/adaccounts/{adAccountId}/ads
GET /v1/adsquads/{adSquadId}/ads

#### Get Ad

GET /v1/ads/{adId}

#### Create Ad

POST /v1/adsquads/{adSquadId}/ads
Content-Type: application/json

{
  "ads": [{
    "name": "Ad Name",
    "status": "PAUSED",
    "ad_squad_id": "{adSquadId}",
    "creative_id": "{creativeId}",
    "type": "SNAP_AD"
  }]
}

#### Update Ad

PUT /v1/adsquads/{adSquadId}/ads
Content-Type: application/json

{
  "ads": [{
    "id": "{adId}",
    "name": "Updated Ad Name"
  }]
}

#### Delete Ad

DELETE /v1/ads/{adId}

Creatives

#### List Creatives

GET /v1/adaccounts/{adAccountId}/creatives
GET /v1/adaccounts/{adAccountId}/creatives?limit=50&sort=updated_at-desc

#### Get Creative

GET /v1/creatives/{creativeId}

#### Create Creative

POST /v1/adaccounts/{adAccountId}/creatives
Content-Type: application/json

{
  "creatives": [{
    "name": "Creative Name",
    "ad_account_id": "{adAccountId}",
    "type": "SNAP_AD",
    "top_snap_media_id": "{mediaId}",
    "headline": "Headline Text",
    "brand_name": "Brand Name",
    "call_to_action": "VIEW_MORE"
  }]
}

#### Update Creative

PUT /v1/adaccounts/{adAccountId}/creatives
Content-Type: application/json

{
  "creatives": [{
    "id": "{creativeId}",
    "name": "Updated Creative Name"
  }]
}

Media

#### List Media

GET /v1/adaccounts/{adAccountId}/media
GET /v1/adaccounts/{adAccountId}/media?limit=50&sort=created_at-desc

#### Get Media

GET /v1/media/{mediaId}

Pixels

#### List Pixels

GET /v1/adaccounts/{adAccountId}/pixels

#### Get Pixel

GET /v1/pixels/{pixelId}

Audience Segments

#### List Segments

GET /v1/adaccounts/{adAccountId}/segments

#### Get Segment

GET /v1/segments/{segmentId}

Stats

#### Get Ad Account Stats

GET /v1/adaccounts/{adAccountId}/stats?granularity=DAY&start_time=2026-02-01&end_time=2026-02-14

**Query Parameters:**

#### Get Campaign Stats

GET /v1/campaigns/{campaignId}/stats?granularity=DAY&start_time=2026-02-01&end_time=2026-02-14

Targeting

#### Get Countries

GET /v1/targeting/geo/country

#### Get Regions by Country

GET /v1/targeting/geo/{countryCode}/region

Example: `GET /v1/targeting/geo/us/region`

#### Get OS Types

GET /v1/targeting/device/os_type

#### Get Location Categories

GET /v1/targeting/location/categories_loi

Ads Gallery (Public Ads Library)

The Ads Gallery API provides access to Snapchat's public advertising transparency library. This API does not require authentication but can be accessed through the gateway.

#### List Sponsored Content

GET /v1/ads_library/sponsored_content

**Response:**

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "sponsored_content": [
    {
      "sub_request_status": "SUCCESS",
      "sponsored_content": {
        "id": "...",
        "name": "Content Name",
        "status": "ACTIVE"
      }
    }
  ]
}

#### Search Sponsored Content

POST /v1/ads_library/sponsored_content/search
Content-Type: application/json

{
  "limit": 50
}

#### Search Ads

Search for ads in the public Ads Library by advertiser name and country.

POST /v1/ads_library/ads/search
Content-Type: application/json

{
  "paying_advertiser_name": "Nike",
  "countries": ["fr", "de"],
  "limit": 50
}

**Parameters:**

**Note:** Not all countries are available in the Ads Library. EU countries (fr, de, gb, etc.) are supported. US ads may not be available due to regional restrictions.

**Response:**

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "paging": {
    "next_link": "..."
  },
  "ad_previews": [
    {
      "sub_request_status": "SUCCESS",
      "ad_preview": {
        "id": "...",
        "name": "Ad Name",
        "ad_account_name": "Advertiser Name",
        "status": "ACTIVE",
        "creative_type": "WEB_VIEW",
        "headline": "Ad Headline",
        "call_to_action": "SHOP NOW"
      }
    }
  ]
}

Pagination

The Snapchat API uses cursor-based pagination with the `limit` parameter (50-1000) and returns a `paging` object with `next_link`.

GET /v1/adaccounts/{adAccountId}/campaigns?limit=50

**Response:**

{
  "request_status": "SUCCESS",
  "campaigns": [...],
  "paging": {
    "next_link": "https://adsapi.snapchat.com/v1/adaccounts/{id}/campaigns?cursor=..."
  }
}

To get the next page, use the `next_link` URL (replace host with gateway):

GET /v1/adaccounts/{adAccountId}/campaigns?cursor=...

Sorting

Some endpoints support sorting with the `sort` parameter:

GET /v1/adaccounts/{adAccountId}/creatives?sort=updated_at-desc
GET /v1/adaccounts/{adAccountId}/media?sort=created_at-desc

Supported values: `updated_at-desc`, `created_at-desc`

Code Examples

JavaScript

// List organizations
const response = await fetch(
  'https://gateway.maton.ai/snapchat/v1/me/organizations',
  {
    headers: {
      'Authorization': `Bearer ${process.env.MATON_API_KEY}`
    }
  }
);
const data = await response.json();
console.log(data.organizations);

Python

import os
import requests

# List organizations
response = requests.get(
    'https://gateway.maton.ai/snapchat/v1/me/organizations',
    headers={'Authorization': f'Bearer {os.environ["MATON_API_KEY"]}'}
)
data = response.json()
print(data['organizations'])

List All Campaigns Example

import os
import requests

org_id = "YOUR_ORG_ID"
headers = {'Authorization': f'Bearer {os.environ["MATON_API_KEY"]}'}

# Get ad accounts
response = requests.get(
    f'https://gateway.maton.ai/snapchat/v1/organizations/{org_id}/adaccounts',
    headers=headers
)
ad_accounts = response.json()['adaccounts']

# List campaigns for each ad account
for aa in ad_accounts:
    ad_account_id = aa['adaccount']['id']
    campaigns = requests.get(
        f'https://gateway.maton.ai/snapchat/v1/adaccounts/{ad_account_id}/campaigns',
        headers=headers
    ).json()
    print(f"Ad Account: {aa['adaccount']['name']}")
    print(f"Campaigns: {campaigns}")

Notes

Error Handling

| Status | Meaning |

|--------|---------|

| 400 | Bad request or invalid parameters |

| 401 | Invalid API key or expired token |

| 403 | Permission denied |

| 404 | Resource not found |

| 429 | Rate limited |

| 4xx/5xx | Passthrough error from Snapchat API |

Response Error Format

{
  "request_status": "ERROR",
  "request_id": "...",
  "debug_message": "Error details",
  "display_message": "User-friendly message"
}

Resources